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introducing iris - the AI messenger for outbound

iris finds the right contacts, drafts a personal message for every one, and routes replies across email, Instagram, and Twitter into a single inbox.

april 15, 2026·4 min read
outreachplaybook

why personalization beats templates - even when the template is good

merge tokens fool no one. the math on why one-to-one drafts outperform variant templates, and how iris closes the gap.

april 8, 2026·5 min read
productinbox

the unified inbox - email, Instagram, and Twitter in one thread

why running outreach across three channels falls apart without conversation threading, and how iris keeps everything in one view.

april 1, 2026·4 min read
productdiscovery

how iris finds the right contacts

discovery isn't a list - it's a search. how iris turns a campaign objective into target profiles, search queries, and enriched contact rows.

march 22, 2026·5 min read
playbookoutreach

what actually makes a cold email get a reply

five things that move reply rate, ranked by how much. and three things people obsess over that don't.

march 12, 2026·6 min read
apiagentsx402

agent payments - per-campaign pricing for AI agents

iris is callable as an API. AI agents pay per campaign with USDC (x402) or Stripe credits (MPP), so they only pay for what they use.

march 1, 2026·4 min read
productcampaigns

objective-driven campaigns - what the wizard actually does

book DJ gigs, host events, promote a product, or define custom outreach. each objective changes how iris discovers, drafts, and paces.

february 20, 2026·5 min read

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